In this episode of The F.I.T. in Faith Podcast, host Tamra Andress is joined by special guest Darren Adams, an automation enthusiast and marketing expert. Darren shares his journey from being a TV host, anchor, and producer to diving into marketing automation.

Tamra and Darren stress the significance of solving problems and fulfilling desires through sales rather than convincing people to buy. Darren's approach is described as "granting wishes" for clients.

The power of automation in growing businesses is a central theme of the conversation. Automation is not about complexity but simplifying processes, enhancing communication, and nurturing relationships. Darren provides insights into how automation can be a game-changer for entrepreneurs, making their businesses more efficient and effective.

The episode inspires listeners to embrace technology and automation as tools for growth and connection. Automation can turn a business into a well-oiled machine, granting wishes for clients and bringing them closer to their goals.

The conversation also touches on the significance of using automation to increase touchpoints with potential clients. With the increasing number of touchpoints required for conversions (up to 21 or more), automation becomes essential for effectively managing and nurturing leads.

Darren shares a unique perspective on the relationship between automation and faith, emphasizing that technology is a tool that God provides to help individuals and organizations fulfill their missions.

Overall, this episode provides valuable insights into the power of automation, email marketing, and technology in achieving business success while staying true to one's faith and values. Darren's enthusiasm for automation is contagious, making this a compelling and informative conversation.

About Darin: 

Darin Adams is an award-winning marketing expert who has coached thousands of businesses how to build connections with their audiences. All success starts with relationships and he has taught people all around the world how to build those relationships through automation. Now he’s here to show you how you can get organized, save time and grow your business while working less.

Where to Find Darin:

keap.com

Where to Find Tamra:

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